Fashion Management Study Subjects

The national and international Fashion and Design Institutes teach the following subjects to their fashion management students.

– Principles of Fashion Marketing, Merchandising, Management & Retailing
– Basic Product & Manufacturing related Knowledge
– Economic Analysis
– Information Technology
– Marketing Research
– Consumer Behaviour & CRM
– Statistics and Statistical Software Applications
– Global Textiles & Apparel Product Market Characteristics
– Retail Merchandising & Advanced Export Merchandising
– Operations Research
– Management Accounting
– Intellectual Property Rights
– Information System
– Marketing Strategies & Brand Management
– International Marketing
– Fashion Forecasting & Product Development
– Financial Management & International Finance
– Human Resource Management
– SCM & E-Business
– Visual Merchandising
– Fashion Buying & Sourcing
– Fashion & Lifestyle Products Appreciation
– Sales and Distribution Mgmt.
– Entrepreneurship Management in Fashion Industry

The course curriculum is changed from time to time by the Fashion Institutes

Prasanta Sarkar

Prasanta Sarkar is a textile engineer and a postgraduate in fashion technology from NIFT, New Delhi, India. He loves writing how-to guide articles in the fashion industry niche. He has visited garment factories in many countries and implemented process improvement projects in numerous garment units in different continents including Asia, Europe, and South Africa.

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